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The creative tutorial home of image wrangler, Lesa Snider.

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Why Google is giving away the Nik Collection

Google Nik Collection logo

When Lesa posted the news about Google giving away the Nik Collection of Photoshop plugins here and on her Facebook fan page, we began fielding questions about why Google is doing this. I have some thoughts on it, but before giving my educated guesses, please let me introduce myself:

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Google Nik Collection now free!

Google Nik Plugin Collection

Hey everyone! In case you haven't heard, as of yesterday (March 24) the Google Nik Collection of SEVEN desktop plug-ins are now free. The company is also offering a refund for anyone who purchased the collection in 2016. You can learn more at this link: https://www.google.com/nikcollection/

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